Our Market Analytics Methodology in Detail

Learn more about the structured process narethovix uses to analyse advertising effectiveness for businesses across Australia. Our methodology combines data collection, rigorous evaluation, and clear reporting, supported by experienced professionals. While every campaign is unique and results may vary, we strive to deliver reliable analytics that guide your strategic decisions. Each stage is backed by transparency, so you can be confident in the insights delivered to you.

Meet Our Team

Diverse expertise, shared commitment

Alex Morgan

Alex Morgan

Lead Analyst

Advertising Effectiveness

Education

Bachelor of Business Analytics, Monash University

With a background in market analytics, Alex leads data interpretation and insight generation for advertising assessments.

Experience

Insight Metrics - Analytics Consultant
narethovix - Lead Analyst

Skills

Data mining Reporting Insightful

Approaches

Comparative Benchmarking Market Trend Analysis

Certifications

Certified Analytics Professional
Google Analytics Specialist
Priya Das

Priya Das

Senior Data Specialist

Campaign Data Analysis

Education

Master of Statistics, University of Sydney

Priya applies statistical methods and software expertise to deliver robust campaign analytics for major clients.

Experience

DataPulse - Senior Data Analyst
narethovix - Senior Data Specialist

Skills

Statistical Visualisation Reliable

Approaches

Advanced Regression Audience Segmentation

Certifications

Data Science Certification
Tableau Qualified Associate
Jasmine Nguyen

Jasmine Nguyen

Insights Manager

Applied Market Analytics

Education

Business Intelligence Diploma, RMIT University

Jasmine bridges analytical findings with business strategy, ensuring actionable outcomes for every analytics project.

Experience

Market Solutions - Analytics Strategist
narethovix - Insights Manager

Skills

Strategic Communicative Detail-oriented

Approaches

KPI Modelling Performance Mapping

Certifications

Certified Insights Professional
Digital Analytics Fundamentals
David Chan

David Chan

Reporting Specialist

Data Reporting Structures

Education

Bachelor of Information Systems, University of Melbourne

David oversees analytics reporting, ensuring clarity and accessibility in every client deliverable from initial to final stage.

Experience

BrightData - Reporting Analyst
narethovix - Reporting Specialist

Skills

Presentation Accuracy Supportive

Approaches

Clean Data Processing Visual Report Design

Certifications

Reporting Professional
Data Visualisation Expert

Our Four-Step Analytics Process

A clear, collaborative path to evaluating advertising effectiveness

1

Discovery and Goal Setting

We begin by learning about your campaign objectives, industry, and audience, aligning our analysis with your specific needs.

A thorough intake ensures context for every decision made during reporting.

2

Data Collection and Review

We gather campaign performance data across platforms, verifying accuracy and identifying relevant key metrics for the next steps.

All data is protected and analysed in accordance with privacy standards.

3

Analysis and Interpretation

Our specialists examine trends, engagement rates, and possible gaps to produce useful insights into current campaign effectiveness.

All findings are validated by experienced team members before inclusion.

4

Actionable Reporting

You receive a report with clear results, context, and improvement suggestions for your future campaigns.

Reports are designed for clarity, accessibility, and practical application.

How Our Analytics Compare

See how our user-focused process stands apart from generalised reporting tools

Key features
Our strengths
narethovix analytics
Human-driven, tailored, transparent
Other providers
Template-based and automated
Contextual Recommendations
Reports include campaign-specific advice
Transparent Methodology
Steps and results openly documented
Industry-Custom Fit
Analytics designed for your industry
Accessible Reporting
No technical jargon or complexity
Automated Metrics Only
Limited to standard templates
Total features
4
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